The 2023 China (Ningbo) International Electronic Consumer Goods and Home Appliances Expo (referred to as "Ningbo Electronic Consumer Goods Expo"), organized by the China Chamber of Commerce for Import and Export of Mechanical and Electrical Products, Ningbo International Trade and Investment Development Co., Ltd., and China Huicong Shopping Mall Group, and organized by Ningbo Huicong Exhibition Co., Ltd., will open on February 27, 2023 at the Ningbo International Convention and Exhibition Center.
The 2023 Ningbo Electronic Consumer Goods Exhibition will actively create an industrial cooperation and trading platform based on home appliances, integrating and extending consumer electronics products such as smart homes, smart terminals, artificial intelligence hardware, and the Internet of Things, through the combination of domestic and foreign trade exhibitions
Ningbo Hanchu Intelligent Technology Co., Ltd. (exhibition image)
The three major organizers will unite and work together to create a large platform for industrial cooperation and trading in the field of consumer electronics
The implementation of "domestic and foreign trade exhibitions" relies on the organizer's abundant foreign market buyer resources and years of exhibition experience rooted in the industry.
The 2023 Ningbo Electronic Consumer Goods Exhibition is jointly organized by three parties, with each of the three major organizers having its own advantages and a significant cohesive effect. One of the organizers, the China Chamber of Commerce for the Import and Export of Mechanical and Electrical Products, is the only national chamber of commerce in China's mechanical and electrical product import and export industry. It currently has nearly 10000 member enterprises, including leading backbone enterprises in the production and foreign trade fields of mechanical and electrical products and a large number of small and medium-sized enterprises. The China Chamber of Commerce for the Import and Export of Mechanical and Electrical Products organizes and participates in multiple international professional exhibitions every year, and hosts mechanical and electrical professional exhibitions in more than 10 emerging market countries. It also undertakes the organization of the mechanical and electrical exhibition hall at the Canton Fair, hosts 7 well-known domestic exhibitions, and cooperates with institutions to hold more than 20 domestic professional exhibitions. It has rich exhibition experience and a wide range of domestic and international buyer resources.
The other company of the organizer, China Huicong Pickup Mall Group, has been deeply involved in the vertical industry for 29 years. It also has professional and rich experience in organizing electronic consumer goods exhibitions, with 50000 household appliance and accessory production enterprise resources and 600000 household appliance, building materials, bathroom and other dealer resources. It has held 16 "China Tour" sessions and accumulated experience in point-to-point and face-to-face invitations with major professional market distributors. "Trading" is the golden sign of Huicong's exhibition.
Singaporean Star Malia Group, one of the shareholders of China Huicong Pickup Mall Group, has developed and operated large-scale commercial cities in 9 countries and 9 cities in Southeast Asia, Myanmar, Yangon, and Australia. With the commercial city as the core, it provides infrastructure and supporting services, covering warehousing and logistics centers, exhibition centers, light industry factories, e-commerce live streaming incubation bases, etc. It has rich and mature overseas market expansion channels and experience.
Ningbo International Trade and Investment Development Co., Ltd. is a state-owned backbone enterprise in the exhibition industry that the Ningbo Municipal Government is dedicated to accelerating the construction of the Ningbo International Trade and Exhibition Center.
The integration effect brought by the strong collaboration between the China Chamber of Commerce for Import and Export of Mechanical and Electrical Products, China Huicong Shopping Mall Group, and Ningbo International Trade and Investment Development Co., Ltd. has comprehensively enhanced the buyer resource perspective of the 2023 Ningbo Electronic Consumer Goods Exhibition, further enhancing the marketization level of the exhibition, shaping and enhancing the international and domestic influence of this exhibition.
According to data provided by the organizers, as of February 13, 2023, there were 300 exhibitors at the 2023 Ningbo Consumer Electronics Exhibition, of which 75% were home appliance companies from Ningbo, and another 25% were finished parts companies from Shengzhou, Yongkang, and Guangzhou.
In terms of products, this exhibition will showcase new integrated stoves with rapid market growth in recent years. The new tea bar will also bring a new leisure lifestyle, and traditional seasonal products such as electric pots and fans will also meet buyers at the exhibition. The organizer also collaborated with Zhongshan Lighting Association and Ninghai Lighting Association to set up two lighting product zones to showcase innovative lighting technologies and products in Zhongshan and Ninghai.
Combining domestic and foreign trade to promote the dual cycle development of the electronic consumer goods industry domestically and internationally
The 14th Five Year Plan for National Economic and Social Development of the People's Republic of China and the Outline of Vision Goals for 2035 emphasize that we should speed up the construction of a new development pattern with domestic systemic circulation as the main body and domestic and international double circulation promoting each other. As far as the consumer electronics industry is concerned, new global economic risks such as the impact of the epidemic and the energy crisis have adverse effects on the development of the industry, but also breed new market opportunities. Emerging markets and new demands have provided new market growth points for Chinese consumer electronics enterprises to "go overseas".
Assisting electronic consumer goods enterprises in exploring domestic and foreign markets, as the first electronic consumer goods exhibition jointly organized by the China Chamber of Commerce for Import and Export of Mechanical and Electrical Products, Ningbo International Trade and Investment Development Co., Ltd., and China Huicong Shopping Mall Group, the "domestic and foreign trade integration" of the 2023 Ningbo Electronic Consumer Goods Exhibition is the biggest highlight.
Ningbo is one of the four major industrial clusters in China's home appliance manufacturing industry, with numerous leading enterprises in the industry and numerous innovative small and medium-sized home appliance enterprises. In order to better assist domestic electronic consumer enterprises in "going global", this exhibition will rely on the buyer resources of foreign trade cities to organize foreign buyers to empower Ningbo's home appliance, water purification, and electronic consumer goods industries through online and offline linkage, video live streaming selection, foreign trade cloud exhibition, "Made in Zhejiang" summit forum, China Health and Environmental Electrical Appliances Industry Summit, and other themed activities, Contribute to the formation of a new development pattern with the theme of domestic systemic circulation and the mutual promotion of domestic and international double cycles for the construction of Ningbo's household appliances industry.
This exhibition has three major exhibition areas: brand area, health and environmental appliances, home appliances and home appliance accessories, showcasing the development achievements of Ningbo's electronic consumer industry from multiple dimensions. In addition, the exhibition hall of this year's exhibition has also undergone a brand new upgrade. Different from previous exhibitions, the 2023 Ningbo Electronic Consumer Goods Exhibition has transitioned from Cixi and Yuyao to Ningbo, and has opened pavilions 1, 2, 3, and 4 of the Ningbo International Convention and Exhibition Center, with a total exhibition area of over 20000 square meters.
At present, the buyer invitation work for the 2023 Ningbo Electronic Consumer Goods Exhibition is being carried out in an orderly manner. In order to achieve broader and more accurate industry docking, China Huicong Shopping Mall Group, as one of the organizers, has organized a professional team to invite professional buyers through phone, WeChat, SMS, and other means since August 2022. In response to the characteristics of this exhibition's "domestic and foreign trade integration", the organizers have also added invitations to domestic offices of cross-border e-commerce, import and export trading companies, and foreign companies. Recently, the buyer invitation team has also sent invitation letters to the three types of buyers mentioned above.